DJ software acquisition is music to Tiny's ears

Plus, take a peek into COAST's first oceantech open house.

Author

Emily Edwards
April 02, 2025

Welcome to this week’s Midweek Memo. In this issue, learn more about the time the Victoria Cougars won the Stanley Cup, check out photos from the Centre for Ocean Applied Sustainable Technologies (COAST)’s open house, and bid farewell to Vancouver Island University’s president, Deborah Saucier.

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DJ software acquisition is music to Tiny's ears

Victoria-based tech holding company Tiny announced a new addition to its portfolio on Monday after signing an agreement to acquire a 66 percent interest in Serato Audio Research, a DJ and music production software business.

Since 1999, Serato has been working with DJs, producers, engineers, and musicians from around the world to create and share music. Most recently, it released Serato HexFX: a multi-FX plugin built to help producers and sound designers add colour, energy, and movement to their tracks, transitions, and mixes.

"We've always believed that Serato's strength lies in our ability to innovate and stay true to our community of artists,” said AJ Wilderland, co-founder of Serato. “After 25 years of building and guiding this business with my co-founder Steve, we couldn't ask for a better partner than Tiny. Their long-term vision and strategic approach align with the future we've always envisioned for Serato.

“This partnership not only accelerates our growth but also provides the ideal long-term home for the next chapter of the business we've nurtured from the ground up."

Working closely with Serato’s management team, which is set to stay in place following the acquisition, Tiny says that it has developed a plan for rapid growth, including a focus on advancing the product roadmap, strengthening digital marketing efforts, and applying other operational best practices.

Editors’ note: Tiny co-founder Andrew Wilkinson is an owner of Overstory Media Group, Victoria Tech Journal’s parent company.

📰 More Victoria innovation news

🏆 It’s coming home: The Chamber Chats podcast hosted Helen Edwards, author of The History of Professional Hockey in Victoria, to celebrate 100-year-anniversary of the Victoria Cougars’ Stanley Cup win.

🤝 Better together: COAST shared photos from its first open house, featuring Canada's Ocean Supercluster, Open Ocean Robotics, Rockland Scientific, Open Waters Solar, and 100 guests from the community.

👋 I will remember you: Vancouver Island University president and vice-chancellor Deborah Saucier has announced that she will step down effective April 4, after six years of leadership.

🕴️ Tech jobs of the week

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📅 Upcoming events

Victoria Tech Nachos is a covert group at the intersection of nachos and technology. It bills itself as a no-speaker, social-only, no-sponsor, nacho-friendly event.

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The Association of British Columbia Marine Industries (ABCMI) in partnership with COAST (Centre for Ocean Applied Sustainable Technologies), is hosting the annual Innovation Forum in Vancouver. This is a great event to understand the latest innovations, technology, science, and research that is shaping the future of B.C.’s marine industry.

This event brings the tech community together and take a moment to spotlight and celebrate some of the year’s most notable companies and individuals within Victoria’s $5.9 billion tech sector. For over 23 years, the event has been produced by VIATEC, Victoria’s tech industry association.

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